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100% mobile responsive e-mail templates for use with Pardot

As early adopters in the whole marketing automation movement, at Sherpa53 we're big believers in the Pardot platform - but even we'd have to admit that it certainly has its fair share of limitations. Chief among them is the fact that it sadly doesn't come with any "ready-to-go" email templates like you would find on competing (but certainly less advanced) services. Thankfully, over the years we've put together a wide range of techniques that don't just make email templates easier to use for our clients, but that also make them even MORE effective when it comes to the goal that matters the most: actually converting your leads into paying, loyal customers.

"Sherpa53 made sending great Pardot emails extremely easy for us. Met deadlines, communicated well and their work is very very high quality. 100% would recommend to others for Pardot design work."

GLOBAL SHIPPING COMPANY - Director of Marketing

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Custom Pardot Email Templates


Our custom Pardot email templates are for businesses who need consistent branding in their marketing emails across devices and email clients (even Outlook!) All of our customer Pardot email templates make full use of the Pardot editor, so you can achieve almost any layout with a single custom template.

The Power of Email:


Even after all this time, the team at Sherpa53 still think you'd be hard-pressed to find a communication method more effective than good, old-fashioned email.
Consider just a few of the following statistics to get a better idea of just how valuable this tried-but-true technique can still be:

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    Everyone knows that the return on investment for email is staggering, but a number of recent studies have revealed that it's probably bigger than you even realized. For every $1 you spend on email marketing, you can generally expect to get about $38 back in terms of sales.

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    In a survey of both B2C and B2B marketing professionals, roughly 80% of them said that email was critical in terms of both customer acquisition AND customer retention.

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    If you think that you can pull back on email and make up the difference on another platform like social media, you'll definitely want to think again. Forrester Research revealed that people are literally twice as likely to sign up for an email list from your brand than they are to interact with your brand's page on a site like Facebook.

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    Not that techniques like search and social media AREN'T effective for your brand, but they can't hold a candle to what email can provide. One study estimates that email has higher conversation rates on average than both search and social media COMBINED.

But the real way that email shines can be summed up in one simple word: personalization. This segues nicely into why Pardot email templates are so important - they allow you to draw from all of the data your organization already has to make better, stronger and more specific emails so you ALWAYS get the right message in front of the right person at the right time.

One study conducted by Aberdeen revealed that personalized emails improve click through rates by an average of 14%. Not only that, but they improve conversions by an average of 10%. In fact, 74% of marketers also say that targeted email personalization also goes a long way towards increasing customer engagement - which is the deciding factor that turns a lead into a customer and a customer into a loyal, repeat customer.

But most importantly, only 39% of businesses are actually sending things like personalized recommendations to their customers via email - which means that our Pardot email templates are also a perfect opportunity to separate yourself from your competitors at the same time.

This, in essence, is why our Pardot email template services are so important. They allow you to leverage the data that you're already collecting about your leads and customers to your advantage, allowing you to craft emails that are MORE specific and MORE effective than ever before. At that point, success becomes a foregone conclusion and you've got the full might of one of the dominant communication platforms on the planet to use in any way you see fit.

Be honest - it doesn't get much better than that, does it?



At Sherpa53, we pride ourselves on our ability to act as a true lifecycle marketing agency in every sense of the term - meaning that we offer the types of customized, specific solutions you need for the ENTIRE marketing process. Our Pardot email template options are a significant part of that, allowing you to bring together the full might of one of the most advanced enterprise marketing automation solutions on the planet with one of the most effective forms of customer outreach available today.

If you'd like to learn more about our Pardot email template services, or if you have any additional questions that you'd like to see answered, don't delay - contact us at Sherpa53 today.

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